Wednesday, May 6, 2020
A Comparison of Different Advertisements Essay examples
A Comparison of Different Advertisements The producers of advertisements in newspapers and magazines ensure that the image that they are trying to create makes a statement to their target audience. They make certain that the advert is vivid but clear so it will easily stick in the audiences mind. For the target audience, the car advertisements have a lot of influence over our decision on buying cars. The producers of the car adverts want us to feel that we as their target audience are missing out on their brand new superb cars. For this essay, I am going to analyse three display car advertisements: Renault Clio from Renault, Corolla from Toyota, and Ford Fiesta from Ford. Display advertisementsâ⬠¦show more contentâ⬠¦This means that the Ford Fiesta is the one that turns a normal young man into a real stylish man. The advert is saying that you can become a real stylish man if you buy this car and when you do you can go to parties, clubs and have more fun. This is why a young bored man is sitting indoors; Ford Fiest a wants to transform these young bored men into real out-going men. The Renault Clio and the Ford Fiesta advertise cars for those who want to have fun and need to get out more, but some companies advertise their cars for the average family man. The Corolla is aiming for men, between 30-45 years old, because looking at the background; the advert is set in some kind of housing estate, with family houses, so Corollas target audience is the average parent, probably the husband. Also because within the advert, the car advert upon the tree asks to Phone Phil, which is a male name. Now I will discuss the messages that the illustrations or the photographs are trying to conjure up. The colours associated with the Renault Clio advert are different shades of dark blue and turquoise. These colours create a calm, neutral yet futuristic effect. This is exactly what the ladies are looking for. It makes females look more masculine. Its the new fresh colour. The car is aimed more at desirability than practicality. The feeling is cold and the advert makes you think wow. TheShow MoreRelatedAdvertising Of The Same Media863 Words à |à 4 PagesComparisons between advertisements of the same media take a specific skill, eye, and intellect to make these comparisons and contrasts. Comparisons can include the imagery, copy, and the campaign, these are up to debate for the viewer, to one an advertisement can be provocative, but to another the advertisement can simply be a form of bandwagon. Calvin Klein and Versace have two internet advertisements that I believe them to both be provocative in their own special ways, but share a form of bandwagonRead MoreAnalysis of an Advertisement on Tsunamis and 9/11 Essay810 Words à |à 4 Pagesdeed, everything effects our planet and you. 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A strikingRead MoreEssay on The Media Influence on Body Image925 Words à |à 4 Pageshow we think we appear to others, and how we feel about our looks from ââ¬Å"our own internal viewâ⬠(cash, 1990b, p. 51).This internal view is associated with a personââ¬â¢s feelings, thought, and evaluations (positive or negative). (Cultivat ion and social comparison, p. 3). Body image includes an individualââ¬â¢s perception and judgment of the size, shape, weight, and any other aspect of body which relates to body appearance. The concept of body image has changed greatly over the years. According to â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦(10)
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